{"id":3277,"date":"2017-05-29T12:40:49","date_gmt":"2017-05-29T10:40:49","guid":{"rendered":"http:\/\/miwebmadrid.es\/?p=3277"},"modified":"2021-04-29T13:52:00","modified_gmt":"2021-04-29T11:52:00","slug":"que-es-un-seo","status":"publish","type":"post","link":"https:\/\/miwebmadrid.es\/en\/que-es-un-seo\/","title":{"rendered":"\u00bfQu\u00e9 es un SEO?"},"content":{"rendered":"<p>SEO, en t\u00e9rminos simples, significa el proceso de mejorar un sitio web para aumentar su visibilidad para b\u00fasquedas relevantes. Mientras m\u00e1s visibilidad tengan sus p\u00e1ginas en los resultados de b\u00fasqueda, m\u00e1s probabilidades tendr\u00e1n de llamar la atenci\u00f3n a la gente.<\/p>\n<p>Los que ofrecen servicios de&nbsp;SEO&nbsp;suelen ser de gran utilidad para aquellos que quieren hacer funcionar su p\u00e1gina Web en la red alcanzando as\u00ed posicionamiento web en la primera p\u00e1gina de google, modificando tanto el dise\u00f1o de la p\u00e1gina como los contenidos que deben ir en ella.<\/p>\n<p>Una buena optimizaci\u00f3n lleva a alcanzar posiciones muy elevadas dentro de los motores de b\u00fasqueda (Google, Bing y Yahoo) y, por tanto, a recibir mayores visitas que se podr\u00edan convertir en clientes potenciales.<\/p>\n<h3><span style=\"font-size: 20px;\"><strong>SEO<\/strong>&nbsp;<strong>(Search Engine Optimizer)<\/strong><\/span><\/h3>\n<p>Es importante saber elegir bien a nuestro SEO, ya que hay muchas trampas en el proceso de posicionamiento que podr\u00edan causar la eliminaci\u00f3n definitiva de la Web de los motores de b\u00fasqueda.<\/p>\n<p>Un&nbsp;<strong>SEO<\/strong> debe hacer ciertas modificaciones y an\u00e1lisis en la p\u00e1gina Web si quiere <strong>alcanzar los puestos m\u00e1s altos<\/strong>. Estas modificaciones tienen que ser a nivel de contenidos, t\u00edtulos, etiquetas, c\u00f3digos y dise\u00f1o entre otras,&nbsp;para que los buscadores consigan navegar f\u00e1cilmente.<\/p>\n<p>La p\u00e1gina Web no tiene que ser muy complicada, ya que cuanto m\u00e1s sencilla m\u00e1s f\u00e1cil ser\u00e1 navegar por ella y, por tanto, aumentar la accesibilidad tanto para el motor de b\u00fasqueda como para el visitante.<\/p>\n<p>Ahora, <strong>\u00bfpor qu\u00e9 SEO es importante para el marketing?<\/strong><\/p>\n<p>El SEO es una parte fundamental del marketing digital porque las personas realizan billones de b\u00fasquedas al a\u00f1o, a menudo con la intenci\u00f3n de encontrar informaci\u00f3n sobre productos y servicios. La b\u00fasqueda es la principal fuente de tr\u00e1fico digital para las marcas y complementa otros canales de marketing. Una mayor visibilidad y una clasificaci\u00f3n m\u00e1s alta en los resultados de b\u00fasqueda que en su competencia tendr\u00e1n un gran impacto en sus resultados.<\/p>","protected":false},"excerpt":{"rendered":"<p>SEO, en t\u00e9rminos simples, significa el proceso de mejorar un sitio web para aumentar su visibilidad para b\u00fasquedas relevantes. Mientras m\u00e1s visibilidad tengan sus p\u00e1ginas en los resultados de b\u00fasqueda, m\u00e1s probabilidades tendr\u00e1n de llamar la atenci\u00f3n a la gente. Los que ofrecen servicios de&nbsp;SEO&nbsp;suelen ser de gran utilidad para aquellos que quieren hacer funcionar<\/p>","protected":false},"author":1,"featured_media":3726,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[30],"tags":[1268,1590],"class_list":["post-3277","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-blog","tag-diseno-web-madrid","tag-que-es-un-seo"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.3 (Yoast SEO v28.0) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>\u00bfQu\u00e9 es un SEO? - DISE\u00d1O DE PAGINA WEB EN MADRID<\/title>\n<meta name=\"description\" content=\"SEO, en t\u00e9rminos simples, significa el proceso de mejorar un sitio web para aumentar su visibilidad para b\u00fasquedas relevantes.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/miwebmadrid.es\/en\/que-es-un-seo\/\" \/>\n<meta property=\"og:locale\" content=\"en_GB\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"\u00bfQu\u00e9 es un SEO?\" \/>\n<meta property=\"og:description\" content=\"SEO, en t\u00e9rminos simples, significa el proceso de mejorar un sitio web para aumentar su visibilidad para b\u00fasquedas relevantes.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/miwebmadrid.es\/en\/que-es-un-seo\/\" \/>\n<meta property=\"og:site_name\" content=\"DISE\u00d1O DE PAGINA WEB EN MADRID\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/disenowebmadrid28028\/\" \/>\n<meta property=\"article:author\" content=\"https:\/\/www.facebook.com\/disenowebmadrid28028\" \/>\n<meta property=\"article:published_time\" content=\"2017-05-29T10:40:49+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2021-04-29T11:52:00+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/miwebmadrid.es\/wp-content\/uploads\/2021\/03\/search-engine-optimization-chalkboard-ss-1920-800x450-1.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"800\" \/>\n\t<meta property=\"og:image:height\" content=\"450\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Jose Solis\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@https:\/\/twitter.com\/Data_Systm\" \/>\n<meta name=\"twitter:site\" content=\"@miwebmadrid\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Jose Solis\" \/>\n\t<meta name=\"twitter:label2\" content=\"Estimated reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/miwebmadrid.es\\\/que-es-un-seo\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/miwebmadrid.es\\\/que-es-un-seo\\\/\"},\"author\":{\"name\":\"Jose Solis\",\"@id\":\"https:\\\/\\\/miwebmadrid.es\\\/#\\\/schema\\\/person\\\/b3b50d2b8d581729f7bd5707ac5cf652\"},\"headline\":\"\u00bfQu\u00e9 es un SEO?\",\"datePublished\":\"2017-05-29T10:40:49+00:00\",\"dateModified\":\"2021-04-29T11:52:00+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/miwebmadrid.es\\\/que-es-un-seo\\\/\"},\"wordCount\":365,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\\\/\\\/miwebmadrid.es\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/miwebmadrid.es\\\/que-es-un-seo\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/miwebmadrid.es\\\/wp-content\\\/uploads\\\/2021\\\/03\\\/search-engine-optimization-chalkboard-ss-1920-800x450-1.jpg\",\"keywords\":[\"diseno web madrid\",\"que es un seo\"],\"articleSection\":[\"Blog\"],\"inLanguage\":\"en-GB\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\\\/\\\/miwebmadrid.es\\\/que-es-un-seo\\\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/miwebmadrid.es\\\/que-es-un-seo\\\/\",\"url\":\"https:\\\/\\\/miwebmadrid.es\\\/que-es-un-seo\\\/\",\"name\":\"\u00bfQu\u00e9 es un SEO? 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